Production on the episode began in October 2011 at Los Angeles, California. Mark Caballero, Seamus Walsh, and Christopher Finnegan of Screen Novelties animated it, and Caballero and Walsh also served as its directors. In 2012, Nickelodeon produced and debuted " It's a SpongeBob Christmas!", the first full-length episode of the series that was produced in stop motion animation. Īnimation was handled overseas in South Korea at Rough Draft Studios. "Oral Report" was written by Alexander, Cervas and Dani Michaeli, and the animation was directed by Alan Smart. "A Friendly Game" was written by Casey Alexander, Zeus Cervas and Steven Banks, with Tom Yasumi serving as animation director. It came at a time when people wanted something more positive." On March 26, 2011, the season premiered with the "A Friendly Game" and "Oral Report". It's a character of good, positive energy. You can't dismiss the fact that it is a creatively excellent property. Nickelodeon President Cyma Zarghami said "There are a bunch of different theories about SpongeBob. Audiences of all ages have fallen in love with this show and we're delighted to be serving up additional original episodes to our viewers for many years." Johnson said "After a decade on our air, SpongeBob has emerged as one of the most beloved and popular characters in television history. With its episode count of 178, SpongeBob SquarePants surpassed Rugrats in episodes, it became the sixth Nickelodeon series with most episodes. The season was ordered with 26 episodes, that would bring the total number of episodes for the series to 178. Brown Johnson, president of animation for Nickelodeon and MTVN Kids & Family Group, announced the renewal of the series. Due to the success of the show, the New York Daily News reported that Nickelodeon picked up SpongeBob SquarePants for an eighth season on December 14, 2009, during the year which the show was celebrating its tenth anniversary on television. The season's executive producers were series creator Stephen Hillenburg and Paul Tibbitt, who also acted as the series' showrunner. The SpongeBob SquarePants: The Complete Eighth Season DVD was released in region 1 on March 12, 2013, region 2 on October 28, 2013, and region 4 on October 30, 2013. Several compilation DVDs that contained episodes from the season were released. Since then, Viacom's deal with Netflix expired, removed its shows such as SpongeBob, and Dora the Explorer, and moved its programmings to, Netflix's top competitor, and later CBS All Access. As a result, Netflix CEO Reed Hastings announced not to renew their existing deal with Viacom, owner of the SpongeBob trademark. Another issue could be its licensing to Netflix, an on-demand Internet streaming media, the previous year. The Wall Street Journal pointed to a few possible problems: It could be too old, or it may be shown on TV too often. In 2012, it was reported that the show was receiving a decline in ratings. The episode " It's a SpongeBob Christmas!" was well received at the 40th Annie Awards, being nominated for three categories, including a successful win for Dan Driscoll for the Character Animation in an Animated Television or other Broadcast Venue Production category. The show won the BAFTA Children's Awards for the International category. At the 40th Daytime Emmy Awards, the series was nominated for Outstanding Achievement in Sound Editing - Animation. At the 39th Daytime Emmy Awards the show received four nominations-including Outstanding Children's Animated Program, Outstanding Directing in an Animated Program, Outstanding Performer in an Animated Program for Rodger Bumpass as Squidward Tentacles, and Outstanding Sound Editing -Animation. The series was also nominated in various international Kids' Choice Awards ceremonies for the same category. The show itself received several recognitions, including the 20 Kids' Choice Awards for Favorite Cartoon. In 2011, SpongeBob's Runaway Roadtrip, an anthology series consisting of five episodes from the season, was launched. The season was executive produced by series creator Hillenburg and writer Paul Tibbitt, who also acted as the showrunner. The series chronicles the exploits and adventures of the title character and his various friends in the fictional underwater city of Bikini Bottom. The eighth season of the American animated television series SpongeBob SquarePants, created by former marine biologist and animator Stephen Hillenburg, originally aired on Nickelodeon in the United States from March 26, 2011, to December 6, 2012, and contained 26 half-hour episodes, with a miniseries titled SpongeBob's Runaway Roadtrip.
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